4 CUTTINGEDGE Products Fall 2017 PRODUCT DISCOVERY How Finding, Adding and Introducing New Products Helps Retailers Win Pursue a PASSION o your customers get excited when they walk through the doors of your store? Are they eager to see what new items have hit the shelves? Do they believe your business is a go-to location for all of their needs across all categories? If your answer is yes, you’re likely consistently searching for, introducing and maintaining an inventory of fresh, new products in your business. However, if you’re looking to strengthen your store’s ability to become a new product paradise, then this article from Cutting Edge Products magazine is here to help. Read the following tips and browse through the entire Cutting Edge Products magazine to get an idea of some of the latest products to hit the market. Use this magazine as your guide as you work to become the product master of your own store. D PRODUCT DISCOVERY PATHWAY Keep an eye out for new products to add to your store. Get the new product in front of your customers. Decide whether or not to keep selling the product. 4-5_ProductLifeCycle_Fall17.indd 4 7/19/17 7:33 AM